Showroom Automotive - Real Teamwork
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Originally Published: 3/1/2001
Success
runs in the family for this father-son team
from Canada
Larry Husson had an early love affair with
cars.
"By the time I was 15, I'd owned 13 cars,"
he recalls. "I'd have parts for half the
cars in my bedroom. I'd never even had a driver's
license."
Today, Larry and his father, Leslie, operate
Showroom Automotive, a Calgary collector car
company that is now expanding operations into
the United States.
Father and son have been working as a team
for many years. Leslie has been a licensed mechanic
in Canada since 1959. Larry was licensed in
1980, and in 1983 they acquired a Minute Tune
Auto Centers franchise in Calgary.
The operation was highly successful - in 1987,
they won the franchisee of the year award -
but in 1990 they decided to sell it so they
could become more involved with collector cars
and also do more traveling.
"We still have a retail location in Calgary,
and we'll be wholesaling in the United States,"
says Larry. They have consigned cars through
Silver Auctions and Coronado Classics (based
in Coeur d'Alene, Idaho) and also are building
a warehouse in Spokane that will be partly occupied
by another collector car retailer, Prestige
Motors.
"We buy autos that we like ourselves,"
says Larry. "We primarily do North American
cars." They typically have up to 40 cars
in stock, at prices ranging from $5,000 to $40,000.
Because the U.S. dollar is worth substantially
more than the Canadian dollar, exporting cars
from Canada can be profitable, but the Hussons
say there aren't many interesting collector
cars remaining in their home country.
"We've found a lot of cars in Canada that
came out of the States years ago," says
Larry. "We've basically been returning
a lot of them (to the U.S.) And we sell some
U.S. cars in Canada, too.
Adds Larry: "I buy good honest cars and
I want good honest money for them."
Both men say 1994 was a good year for the collector
car market. "Our sales are going to be
close to double, in terms of revenue and volume,
compared to the previous year," says Larry.
"The higher end cars are the ones that
seem popular. Correct cars with matching numbers,
restored cars… those are the ones that
are really selling."
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Showroom Automotive
804 41 Avenue NE
Calgary, Alberta T2E 3R2
(403) 277-2803
120 N. Bessie
Spokane, WA 99212
(509) 926-3611
Leslie Husson, president
Larry Husson, vice president
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